About the starting a Photography Business Course

The A-Z to becoming a professional photographer! Looking to turn your love for photography into a lucrative career? Our live Zoom course, presented over four engaging evenings, is just what you need to turn your passion for photography into a thriving business. With live access to an instructor and experts, you’ll learn everything you need to know to build a successful business in this competitive industry. We’ll show you how to attract your ideal clients through portfolio building, branding, and networking strategies. We cover essential business skills, marketing strategies, pricing techniques, legal requirements, and more. And with each class recorded, as well as comprehensive supplementary materials and templates that are available on our online platform, you’ll have access to all the valuable information you need to launch your photography business with clarity and confidence.

Presented by

The course is facilitated by Danie Bester the founder of DPC. He is a highly respected photography educator and professional photographer who leads a successful studio in Pretoria. Danie’s contributions to the photography industry in Africa have earned him the prestigious Admired in Africa’s Grand Master Award. Since 2010, he has trained hundreds of photographers and mentored and led numerous amateurs to become successful professional photographers.

Danie is accompanied by a panel of experts who offer their knowledge and practical insights to assist you in launching and expanding your photography business with confidence. Some of the keynote speakers are:

• Warren James established himself in a very short period as one of South Arica’s foremost wedding and portrait photographers. Today, he is a professional commercial photographer in the UK with extensive knowledge of brand strategy, financial planning, task automation and mentorship.

• Ina Meiring is an experienced chartered accountant with a wealth of expertise in money management and business operations. Her passion lies in empowering individuals who aspire to start their own businesses. Leveraging her extensive knowledge in financial planning, budgeting, and taxes, Ina guides her clients towards success in their startups.

Key aspects

All about how to start a photography business from scratch!

• Opportunities and challenges of various photography genres.
• Market research.
• Identifying your speciality and how to set yourself apart.
• Balancing business and creativity.
• Business plan and SWOT analysis.
• Equipment and gear.
• Portfolio development.
• Brand Identity.
• Establish an online presence: websites, social media.
• Setting up a business, day-rate, retainers, accounting systems.
• Pricing tables, contracts, and copyright.
• Implement a marketing strategy: networking and advertising.
• Customer service and delivery: digital workflow and automation.
• Strategies to maximise profit and build a sustainable business.